Meet our team
We have been collaborating with the researchers from Research Collective almost since the beginning of their operations. With great trust and confidence in the outcomes, we engage them in processes and discussions that are crucial for our company. I highly appreciate the deep commitment of the entire team, which goes beyond the basic execution of marketing research – we discuss, consult, and jointly seek the best business solutions. This comprehensive, business-oriented perspective of the researchers from the Collective is their strength. We also value their enthusiasm, openness, and flexibility – in a world where quick decision-making is often necessary, such an approach from a partner like Research Collective is invaluable.
Ewa Dziura
Żabka Polska
Leaders
Pawel Ciacek
Managing Partner
Experience:
A sociologist and one of the founders of the SMG/KRC Poland Institute, Paweł has served as a longtime Client Service Director at Kantar Poland. Currently, he is the Managing Partner at Research Collective.
Expertise:
Strategy. Qualitative research. Brand research. Communication research. Trends. Implicit measurement. Industry discussions and presentations.
Paweł in private life:
A husband and devoted father of two very young and highly inquisitive children – Henio and Helena. Outside of work, he enjoys rowing, exploring Jungian psychology, and delving into coaching strategies. He is also committed to initiatives that foster civil society.
Anna Ruszkiewicz
Managing Partner
Experience:
A philosopher by education, Anna has been engaged in the research industry for over two decades—both by calling and by choice—always on the operational side. For many years, she led field research execution teams, first at Ipsos, then at Kantar Poland.
Expertise:
Process optimization. Data security. Quantitative research in all forms. Finding unconventional solutions. Creating a work environment that fosters growth.
Anna in private life:
Always active, always searching… Driven by an innate need to find meaning, she constantly devours knowledge hidden in countless books. A born optimist who firmly believes the glass is always half full. Inspired by Eastern philosophy, a master of vegetarian cuisine, and a passionate advocate for animal rights. Proud mother of two wonderful daughters.
Agnieszka Milczarek
Operations Director | Mystery Shopper
Experience:
A manager with over ten years of experience leading operational teams. She has been in the industry for nearly 20 years, an expert and passionate advocate of Mystery Shopper research. Under her keen and competent supervision, the largest and most challenging mystery shopping studies on the Polish market have been conducted.
Expertise:
Extensive knowledge and ability to organize Mystery Shopper research (CAPI / CATI / remote channels). Research and process control. Quality management. Team leadership and coordination of multiple teams.
Agnieszka in private life:
Always surrounded by people and never allowing boredom. A mother of two grown-up children. A realist with both feet firmly on the ground, constantly raising the bar for herself. She divides her time between family, spontaneous trips, music, and playing squash.
Katarzyna Filipowicz
Face to Face Research
Experience:
A sociologist and a certified manager, she has over 25 years of experience in field research and several thousand completed projects.
Expertise:
– Building and managing field networks and implementation teams
– Optimizing implementation processes
– Implementing and maintaining research quality standards
– Effectively managing multiple concurrent tasks
Kasia in private life:
She is never bored and is constantly seeking new areas for development. She loves learning new things, enjoys handicrafts, and is currently passionately exploring the secrets of garden design and planning.
Katarzyna Janus
Mystery Shopper Research
Experience:
A trained educator, she has over 30 years of experience in the research industry. She developed her professional skills based on qualitative research, which became the foundation for her further specialization in Mystery Shopper research.
Expertise:
– Comprehensive research project management
– Negotiating terms of collaboration and preparing research cost estimates
– Defining the research topic, scope, and methodology
– Selecting a research sample
– Constructing research tools
– Coordinating fieldwork and overseeing data quality and verification
Kasia in provate life:
After hours, she operates a household management system where four cats perform decision-making, control, and auditing roles, and the daily schedule is subject to frequent adjustments—usually without notice. To balance this, she proudly plays the role of grandmother to her young granddaughter—the only person who can negotiate more effectively than the cats.
Sylwia Bąba
Social Research
Experience:
A sociology graduate with a background in evaluation, Sylwia specializes in both quantitative and qualitative social research. She has over 12 years of experience in conducting national and international projects, honing her research skills at TNS Polska and Kantar.
Expertise:
– Social research.
– Complex and engaging projects.
– Large sample sizes.
– Working under time pressure.
– High efficiency.
She particularly values research that can significantly contribute to societal change.
Sylwia privately:
Mostly on the run with daily responsibilities. She finds solace in quiet evenings with a book (especially reportage) and burns off her boundless energy through running. A passionate anthropologist at heart.
Maciej Kos
Quantitative Research
Experience:
With a PhD in Economics, Maciej has been involved in market research since the liberalization of Poland’s economy and the growing demand for market and customer insights. He refined his expertise at top brands (Pentor, IQS, KANTAR) and now thrives as Research Director at Research Collective.
Expertise:
– Brand research. U&A (Usage & Attitudes). CX (Customer Experience). Innovation. Employer Branding.
– Legal market research.
Every project sparks his curiosity, creativity, and drive to act.
Maciej privately:
A passionate listener and enthusiast of classical music, he delves into the intricate histories of European nations, cultivates sansevierias, and finds joy in long walks with his dog.
Jan Królak
Qualitative Research
Experience:
Sociologist with 25 years of experience in qualitative research. A long-time Senior Research Manager and Consultant at Kantar Polska. He collaborates with clients, offering a business-oriented approach that goes beyond standard research.
Expertise:
– Brand research, concept testing, exploration, communication research.
– B2B projects.
– International projects.
He excels in fieldwork. He is a keen listener and an inquisitive questioner.
Janek privately:
We’ll find out soon 🙂
Karolina Płaza
Recruitment for qualitative research
Experience:
Involved in market research since 2006. From the outset, she has been dedicated to the Operations departments at Ipsos, TNS, Kantar, 4P Research Mix, and, since 2021, Research Collective. She has explored all research techniques, providing a broad perspective on complex issues.
Expertise:
– Manager with over a decade of experience
– Development of the Quality Implementation Department
– Implementation of modern solutions and process automation within the company
Karolina privately:
An incorrigible optimist, a lover of travel and active recreation – especially on mountain trails. Mom to a ubiquitous toddler and caregiver to a large herd of animals.